The aim of many brands big and small right now is on the business becoming social or becoming a social enterprise. Let’s stop here for a minute and focus on the term “social business” instead, an adjunct to social media …
Google+’s is now part of the everyday social network lexicon. A number of brands have taken to try Hangouts as a way to connect with their customers. The ultimate customer panel? Perhaps. Brand business pages are now becoming a de facto part of the social media team’s marketing mix almost as a means to safeguard the brand or else jeopardize the integrity of the company at the expense of being brand-jacked.
Visability is a multi-disciplinary digital creative agency that capitalizes on the Laurentian media groups 30 years of expertise in print advertising and broadcast media.
OnlineSchools.com has put together a great infographic on Pinterest (thanks for the permission to publish on our site!!) Courtesy of: Online Schools
Still surprises me, the number of conversations I’ve had from major companies and brands alike that their social media efforts are being handled centrally by head office either in Europe or the United States. OK, so here comes a bit …
This program spans multiple platforms—online, video, content syndication & social networking that delivers peer-to-peer information for CIOs. IBM executives are invited to join the CIO discussion, offering IBM’s experiences and views as thought leaders and great providers of leading edge solutions.
This initiative developed a custom Facebook presence for 1-800-GOT-JUNK’s brand and support of its business objectives. It facilitated a social media strategy that delivered key benefits such as brand awareness, increase of engagement, identification of key concerns and new leads.
Seems social media (read Facebook) and SEO (read Google, hence Search plus Your World) are on the minds of most social media industry watchers these days.
Not that this is a confession of any sort, but I am about to admit a guilty pleasure – I am now using Pinterest (the visually-appealing social pinboard site that allows you to collect and share the things you love within categories and self-defined boards)…
